Instagram just dropped a size upgrade, and if you're still posting in 1080x1920px, bro... wake up. Your content looks like it was exported from a Nokia 3310. Time to level up and stop embarrassing yourself.


Story & Reels

  • 🔥 New Size: 1440x2560px
  • 🗑️ Old Size: 1080x1920px (throw it in the bin)
  • Aspect Ratio: 9:16

Instagram finally gave us more pixels to work with, and some of y'all are still out here posting blurry, pixelated messes. Get with the program. The new size keeps the same ratio, but the extra resolution makes everything look crisp AF. If you're still designing at 1080x1920px, you might as well be uploading potato-quality memes from 2012.


Feed post

  • 🔥 New Size: 1440x1800px
  • 🗑️ Old Size: 1080x1350px (nah, we don’t do that anymore)
  • Aspect Ratio: 4:5

Bigger, better, sharper. This is what high-quality content looks like. If you’re a photographer, creator, or just someone who actually cares about how their posts look, start using 1440x1800px. The extra width keeps everything sharper, and the height gives you more screen real estate. But Instagram still crops the sides, so if you’re placing text or key elements, keep them centered—don’t be that guy who loses half his caption to the void.


Why You Need to Upgrade (No Excuses)

  1. Stop Posting Trash: Higher resolution = sharper details. Nobody wants to see your pixel soup.
  2. Stay Relevant: Screens are getting better, and low-res content will make you look outdated.
  3. Look Professional: If you’re running a brand, business, or just want to flex with clean visuals, post like you actually care.


How to Adapt (So You Don’t Look Like a Rookie)

  • Change your Photoshop/Lightroom export settings ASAP.
  • Resize all your templates and overlays to match the new standards.
  • Export your Reels at 1440x2560px unless you enjoy making your work look worse on purpose.

The IG game just changed, and the real ones are already adapting. If you're still posting in 1080px, reconsider your life choices. Get on the new wave, or get left behind.

Infographic showing the new Instagram Feed post size guide - 1440x1800px new size versus 1080x1350px old size
Infographic showing the new Instagram Feed post size guide - 1440x1800px new size versus 1080x1350px old size